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Hey, I'm Sophie,
your brand's new best friend.
With over six years of experience as a designer and a background in architecture and interior design - I’ve always had a deep appreciation for form, function, and storytelling. While I built my career shaping physical spaces, I gravitated toward branding early on, naturally weaving it into my creative journey.
Now, with a formal qualification in digital marketing and a deep-rooted passion for brand strategy, I’ve fully stepped into my role as a branding and marketing specialist. Based in the UK, I bring local insight and a global mindset, blending creative vision with strategic clarity. As a researcher at heart, everything I create is backed by intention and insight - so your brand doesn’t just look good, it works hard for you.
Helping brands grow with intention,
not just ambition.
I believe that branding and marketing should do more than make an impression - they should connect, inspire, and drive action. That’s why I bring strategy, creativity, and research together to craft brand experiences that align with your goals and truly speak to your audience.
No guesswork. No cookie-cutter solutions. Just thoughtful, research-backed support to help purpose-driven businesses like yours confidently show up with consistency, clarity, and credibility. Whether you’re building from scratch or refining what you already have, I’m here to help you turn potential into presence- and presence into growth.
What guides our work
Intentionality
Authenticity
Integrity
Collaboration
Growth-Minded
Build your brand with us
Let’s craft a brand that looks good, feels right, and actually means something.
Build a brand that feels aligned, intentional, and unmistakably you.
A streamlined package for new businesses that are ready to establish a compelling and cohesive brand from the inside out. We craft brands with a clear direction, and a distinct visual identity - so you can show up professionally and confidently.
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Brand strategy & positioning
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Creative direction & moodboards
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Logo suite
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Colour palette & typography
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Brand style guide
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Concept presentation + revisions
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New brands looking for a strong foundation and visual presence to launch with confidence.
A complete brand build - from concept to launch.
This is your all-in-one, done-for-you brand creation experience. Designed for founders who are ready to go all in. From your brand voice to your logo system and digital launch assets - we cover every touchpoint so you can launch with total confidence and clarity.
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Full brand strategy & messaging
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Logo suite
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Colour palette & typography
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Creative direction & moodboards
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Brand style guide
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Social media launch kit
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Website homepage wireframe or brand launch roadmap
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New brands looking for a strong foundation and visual presence to launch with confidence.
Evolve your brand to reflect who you’ve become.
For businesses who’ve outgrown their initial identity and need a refined brand strategy, elevated visuals, and messaging that reflects their current direction. Whether your business has shifted or matured, we realign your brand to meet this next stage of growth.
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Brand audit & strategy realignment
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Updated messaging & brand voice
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Refined logo suite
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Updated colour palette & typography
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Refreshed brand style guide
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Social media updates (optional add-on)
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Businesses who have evolved but their branding hasn't and are ready to launch a polished, strategic rebrand to reflect growth.
Build a brand that feels unmistakably you.
This service is designed to help you build a powerful brand from the ground up - one that tells your story, connects with your ideal audience, and builds long-term recognition and trust.
What’s included:
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In-depth brand discovery questionnaire
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Full brand strategy (mission, vision, values, tone of voice, positioning)
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Moodboards, creative direction & visual research
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Primary logo, alternate logo, submark
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Custom color palette, font suite
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Brand style guide (PDF + editable)
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Concept presentation & up to 3 revisions
| Perfect for new brands or rebrands needing a full identity from strategy to visuals.-
Content without strategy is just noise. To truly engage your audience, every piece of content needs to be purposeful, aligned with your brand, and tailored to the right audience. From messaging to visuals, I help you develop a content plan that speaks to your ideal customers, builds trust, and drives results - crafted strategically, based on research, and designed to make an impact.
Already have a brand but something feels…off?
This is for you if you’ve outgrown your current brand or want a visual and messaging upgrade without starting from scratch.
What’s included:-
Brand audit (visuals, tone, consistency)
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Strategy call & realignment
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Logo refinements or redesign
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Updated visual identity (color palette, typography, assets)
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Simplified brand guide with new assets
| Best for brands 1–3 years in, looking to evolve while staying rooted.
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Stop guessing and start creating with intention.
This service helps you build a smart, brand-aligned content system that’s rooted in research and designed to attract, engage, and convert your audience.
What’s included:
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Content strategy (pillars, formats, brand alignment)
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Monthly content planning framework
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Visual storytelling guide
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Messaging guide for content creators
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Analytics + performance checklist
| Perfect for businesses ready to get consistent and strategic with content.
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No more random posting. Grow with strategy.
I handle your platforms with a data-driven approach, ensuring your content reaches the right people, at the right time — while staying beautifully on-brand.
What’s included:
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Social media strategy + goals
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Monthly content calendar
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Content creation (graphics + captions)
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Posting, engagement & community management
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Monthly analytics & optimization
| Great for founders who want to stay visible without being glued to Instagram.
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Speak directly to your audience - and convert.
Email has the highest ROI of any marketing channel. I’ll help you plan, write, and optimize email campaigns that build loyalty and drive action.
What’s included:-
Email strategy (flows, sequences, campaigns)
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Custom-designed email templates
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Copywriting for automated flows or newsletters
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List segmentation & targeting
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Open rate, CTR & conversion reporting
For businesses ready to nurture leads and make more sales with less effort.
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More than a pretty site - a powerful sales tool.
Your website is your digital home. I create strategic, user-focused websites that look beautiful, tell your story, and turn visitors into customers.
What’s included:-
Website strategy (goals, structure, copy plan)
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Responsive design (desktop + mobile)
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SEO foundation (keywords, metadata, on-page)
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Basic copywriting or content support
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Launch checklist & support
| Ideal for new launches or established businesses ready to elevate their digital presence.
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Grow your presence with us
You’ve got the brand, now let’s get it out into the world.
Establish a clear and consistent content direction rooted in strategy.
This package helps you build a tailored strategy to plan, create, and share content that connects and converts without burning out. We map out your content pillars, platform strategy, and tone of voice - so every piece of content works harder and feels aligned.
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Content pillars & brand-aligned themes
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Monthly planning framework
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Visual storytelling guide
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Messaging guide for content
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Performance checklist
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Brands looking to simplify and streamline their content strategy.
Professional, consistent, and on-brand social media management.
This monthly management package ensures that your brand shows up online with consistency, clarity, and creativity. From content creation to engagement and analytics, I manage your digital presence so you can focus on leading your business.
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Social strategy & content planning
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Monthly content calendar
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Custom graphics & captions
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Scheduling & engagement
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Monthly analytics report
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Business owners who want to stay active online without doing it all themselves.
Create high-performing email campaigns that nurture, convert, and retain.
Email is one of the most powerful and underutilized marketing tools. This package equips you with an effective email strategy, compelling copy, and high-converting templates to engage your audience and increase conversions.
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Email marketing strategy
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Automated flow or newsletter copy
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Custom email design
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List segmentation & targeting
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Reporting & performance insights
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Product-based and service-based businesses looking build relationships while maximising the ROI of their email list through automated, thoughtful communication.
Create a website that’sequal parts beauty and performance.
This package is for brands seeking a strategic, SEO-ready website that tells their story, reflects their brand identity, and converts visitors into clients. We design your site to be as thoughtful and high-converting as the business behind it.
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Website strategy & structure
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Custom design (mobile + desktop)
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Basic copywriting support
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SEO foundation
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Launch checklist
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Founders and creative businesses seeking a well-designed, search-optimised site that works as hard as they do.
